TikTok

Unpacking the TikTok-Viral 30-30-30 Method

Jul 1, 2026

Unpacking the TikTok-Viral 30-30-30 Method

We love a good health hack (looking at you, protein coffee) — but not every viral trend is worth the hype.

Have We Finally Outgrown "What I Eat in a Day" Videos?

Jul 1, 2026

Have We Finally Outgrown "What I Eat in a Day" Videos?

If there's one thing the internet loves, it's watching what people eat.

How to Eat Like You Live in a "Blue Zone"

Jul 1, 2026

How to Eat Like You Live in a "Blue Zone"

Blue zones do it better.

Try TikTok's 3-2-1 Fitness Method to Reset Your Workout Routine

Apr 15, 2026

Try TikTok's 3-2-1 Fitness Method to Reset Your Workout Routine

Social media loves a workout trend.

"Dopamine Drinks" Are Replacing Alcohol — I Put the TikTok Trend to the Test

Jan 7, 2026

"Dopamine Drinks" Are Replacing Alcohol — I Put the TikTok Trend to the Test

A drink designed to make you feel happier?

The "Girly Guys" Are Leaving Performative Masculinity in 2025

Dec 19, 2025

The "Girly Guys" Are Leaving Performative Masculinity in 2025

It was the Mary Jane that did it for Estevan Reyes Peña.

This TikTok-Approved Curl Creme Is the $10 Steal I'm Buying on Cyber Monday

Nov 28, 2025

This TikTok-Approved Curl Creme Is the $10 Steal I'm Buying on Cyber Monday

If there's one thing TikTok will convince you to buy, it's a beauty product.

Bethenny Frankel's Amazon Holiday Picks Are Proof She's the Internet's Product Queen

Nov 20, 2025

Bethenny Frankel's Amazon Holiday Picks Are Proof She's the Internet's Product Queen

I don't know if you've stumbled onto Bethenny Frankel's corner of TikTok, but I sure have — repeatedly (and usually at 1 a.m.).

Presented By Amazon

The Goths Have Strong Feelings About Gymwear

Oct 21, 2025

The Goths Have Strong Feelings About Gymwear

I'm still not sure how I stumbled upon "Halara goth" TikTok, but the algorithm works in mysterious ways.

TikTok Made Us Buy These 14 Viral Products, and We’d Do It Again

Oct 14, 2025

TikTok Made Us Buy These 14 Viral Products, and We’d Do It Again

As a shopping editor, my job comes down to one thing: digging through endless products, skipping the ones that aren't worth it, and spotlighting the ones that actually deserve your time (and money).

I'm Obsessed With This TikTok-Viral Overnight Mask

Oct 6, 2025

I'm Obsessed With This TikTok-Viral Overnight Mask

As someone who spends a lot of time on TikTok (and I mean a lot), I've found myself more than a little susceptible to testing out products and hacks that come across my FYP.

Hailey Bieber in Silk Diaper Shorts Was Something I Didn't Know I Needed

Oct 3, 2025

Hailey Bieber in Silk Diaper Shorts Was Something I Didn't Know I Needed

Of all the street style trends to dominate our FYP and social media feeds in recent years, bloomer shorts seem to be the most bizarre (and ironically one of our favorites) yet.